What Do People Look For in an Online Personal Trainer?

Personal training is a very competitive sector and one where you need to use every tool possible to succeed. This is especially true if you operate online and use the internet to interact with clients and set training plans. With so many personal trainers online now, it is often helpful to consider what the average person is looking for in one. So, to help get you started, this blog explores the following key requirements that the average person looks for in an online personal trainer:

  1. Approachable and Friendly
  2. Knowledgeable
  3. Easy to Contact
  4. Smooth Client Management

So let’s take a look at each key requirement in more detail…

Approachable and Friendly

The first major thing most people will look for when choosing an online personal trainer is how approachable they seem. This is because most people want a personal trainer they can connect with on a personal level and feel comfortable communicating with. If you come across as friendly and warm, it will draw more people to you as a result!

Smiling personal trainer using digital tablet while talking to blonde woman at gym. Happy couple using tablet in fitness club. Client trainer looking at computer her progress at the gym.

Knowledgeable

Another key factor for people when selecting an online personal training mentor is how knowledgeable they are. If someone is coming to you for advice on nutrition, for example, they will want to know you offer safe and reliable tips.

Potential clients will also want to know that you have the expertise to devise training plans which are safe and produce effective results.

Top Tip: use testimonials and client case studies to showcase your expertise

Easy to Contact

Most normal people will also value how easy their online personal trainer is to contact and get a response from. If people send you messages and you take weeks to reply, this is will make them look elsewhere. Even if you do reply quickly, a curt or unhelpful response will also look bad on you. It is therefore key for any online PT to keep an eye on their messages and get back to people quickly in the right way.

Smooth Client Management

The above points are useful for any personal trainer who is operating online. They will help you not only attract more clients but also build your reputation within the fitness sector.

One final thing to consider is having a smooth client management system. My PT Hub helps you easily manage your clients and track their progress. Not only that, you can create bespoke packages through the software and sell them through the software.

If a client is ready to commit to having a personal trainer, they will want the client management process to be smooth and seamless.

Man using smartphone during workout at home. Online personal trainer or on mobile phone. Internet fitness class or video course. Taking a break. Lazy guy with cellphone while training with dumbbell.